Sony has unveiled new display technology featuring proprietary signal processing, individual RGB LED control, and high-density backlights. While not OLED, the company claims it rivals or surpasses OLED capabilities. This technology enables red, green, and blue LEDs to function independently, ensuring vivid colors and wide color gamut coverage, achieving 99% of the DCI-P3 space and 90% of the ITU-R BT.2020. With peak brightness over 4,000 cd/m², HDR content is enhanced, while precise backlight control mitigates common OLED issues like overbrightness and crushed blacks. Collaborating with MediaTek, ROHM, and Sanan Optoelectronics, Sony plans to launch this tech in consumer TVs and professional displays soon.
Sony has unveiled its latest display technology, which integrates proprietary signal processing, individual RGB LED management, and a high-density backlight. It’s important to note that this is not OLED technology; however, Sony claims that it matches or even surpasses OLED in certain aspects.
Sony’s individual RGB LEDs
This new setup allows the red, green, and blue LEDs to function independently, resulting in vibrant and accurate colors while covering extensive color gamuts, even on larger displays. The meticulous backlight management enables the production of subtle hues and smooth light transitions. Sony claims that movies featuring deep blacks, precise light gradients, and nuanced colors appear exceptional.
Now, let’s discuss the specifications. The innovative independent RGB LED configuration achieves 99% coverage of the DCI-P3 color spectrum and around 90% of the ITU-R BT.2020 gamut. Additionally, zonal peak brightness surpasses 4,000 cd/m2, ensuring HDR content looks stunning.
However, it’s not solely about brightness. Sony asserts that the precise backlight control addresses several problems seen in current OLED displays. There will be no overly bright elements, crushed blacks, or difficulties managing intermediate tones.
Sony has collaborated with MediaTek for the control processors, ROHM for the LED drive ICs, and Sanan Optoelectronics for the LEDs.
Sony intends to introduce this new technology in consumer televisions and professional displays for content creation, with plans for mass production to commence later this year.
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