Leaks indicate that Google is working on the Pixel 10 series, with the Pixel 10 Pro spotted during a TV ad shoot in Vancouver. A new camera feature called Google Add Me will allow users to add multiple people into photos. The phone design will include a black oval for the camera and will come in colors like Obsidian, Blue, and Iris. Though the Pixel series typically launches in October, there are indications that the Pixel 10 may follow the earlier release schedule established by the Pixel 9 series in mid-August 2024.
Recently, leaks have indicated that Google is already in development of the Pixel 10. A version known as the Pixel 10 Pro (or Pixel 10 Pro XL) was observed being filmed for a TV commercial on a beach in Vancouver, Canada.
The production team didn’t make much effort to keep the phone hidden, and an onlooker even managed to see the storyboard, which outlines all the scenes for the video. The upcoming Pixel 10 will introduce a new camera feature enabling users to capture multiple people in a single shot.
🎬 Just out for a walk…
stumbled onto a full-on commercial shoot for the Google Pixel 10 📱
They had a macro probe lens, a Panavision rig, and 20+ crew members…
to film someone holding a phone 😂
If the Pixel camera’s so good, why not just use it? 👀 #BTS #Vancouver pic.twitter.com/muDluZfK75— Mark Teasdale ★ (@MarksGonePublic) May 23, 2025
This feature, dubbed Google Add Me, utilizes AI technology to incorporate multiple individuals into a single setting, allowing photographers to join later and feature in the final image.
Additionally, it appears that Google will maintain the recently unveiled camera design, featuring a black oval housing the cameras, complemented by a slightly larger oval for the LED flash. The device also seems to showcase a Blue-ish hue, one of the new color options expected.
Google Pixel 10 ad: Storyboard and the product
As per a Telegram post, the Pixel 10 will be available in colors like Obsidian (Black), Blue, Iris (Purple), or Limoncello (possibly Yellow). The Pixel 10 Pro and Pro XL will be offered in Obsidian, Green, Sterling (Gray), or Porcelain (White).
Traditionally, the Pixel series debuted in October, but the Pixel 9 series was launched early in mid-August 2024. We anticipate that the Pixel 10 lineup will adhere to this new timeline, with Google expected to unveil the devices in about three months.
Source 1 • Source 2 | Via